Way in advance but with a purpose, Standard Chartered commenced the registrations of Mumbai Marathon 2010. The drive was started in the presence of the Mumbai Marathon ambassador John Abraham where the star said that more time meant more practice for the participants. With New York hitting the charts at the box office, fitness freak and brand Ambassador of Standard Chartered Mumbai Marathon 2009, John Abraham was present to promote the registration procedure of the marathon. While the race day is scheduled to be in January 2010, John Abraham says that with registration being done so early, participants get the time to practice for D Day. As a brand ambassador for the Mumbai marathon, John hopes to encourage and become an example for the masses of a healthy living. For John, the lesson from this marathon is that never give up. While John would not be running in the marathon, he would be doing his responsibilities on the podium as the brand ambassador. With cameraperson Vinayak Dalvi, Sadhna Badhouria for NMTV News.
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